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The journey of a paper unicorn: adventures inside a modern warehouse

Introduction Imagine you’ve ordered a small paper unicorn from an online marketplace. You clicked “Buy”, received a cheerful notification, and expect a courier to bring the box tomorrow. If the unicorn is delayed by a day, it will be annoying but not catastrophic: an apology, a discount promo code — and the incident is forgotten. Now let’s multiply one late unicorn by several hundred thousand orders. Packages start heading to the wrong cities. The website shows an item is in stock, even though…

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